This policy explains what personal data TradingFormula.com (“we”, “us”) collects when you use this website, why we collect it, and the choices you have. It applies to tradingformula.com and its pages, calculators and newsletter.
Summary
- You can read every article and use every calculator without giving us any personal data.
- Calculator inputs are processed in your browser and are never sent to us.
- We collect your email address only if you subscribe to the newsletter or email us.
- Some pages contain affiliate links. Partners may set cookies when you click them.
- Where advertising or analytics cookies are used, we ask for consent where the law requires it.
Data we collect
Information you give us
- Newsletter: your email address when you subscribe. The sign-up form is processed by our website host, Webflow, and stored so we can send you the newsletter.
- Email correspondence: your name, email address and message when you contact us.
Information collected automatically
- Server and security logs: our host records technical data such as IP address, browser type and the pages requested, to deliver the site and protect it from abuse.
- Analytics: if analytics is enabled, we collect aggregated usage information — pages viewed, referring site, device type and approximate country — to understand which content is useful. We do not use analytics to identify you personally.
- Cookies and similar technologies: see the cookies section below.
Information we do not collect
We do not collect payment details, trading account credentials or government ID. The numbers you type into our calculators stay in your browser; if you use the “copy link” feature, the inputs are placed in the link you copy and are only shared if you choose to share that link.
How we use data
| Purpose | Data used | Legal basis (UK/EU) |
|---|---|---|
| Send the newsletter you asked for | Email address | Consent |
| Reply to your messages | Name, email, message | Legitimate interests |
| Run, secure and fix the website | Logs, technical data | Legitimate interests |
| Understand which content is useful | Aggregated analytics | Consent where required |
| Show advertising | Cookie identifiers | Consent where required |
We do not sell your personal data.
Cookies
| Type | What it does | Can you refuse? |
|---|---|---|
| Strictly necessary | Delivers pages securely and remembers your cookie choices | No — the site needs them |
| Analytics | Counts visits and measures which pages are used | Yes |
| Advertising | Lets ad partners show and measure ads, which may be personalized | Yes |
| Affiliate | Set by a partner’s site after you click an affiliate link, so the partner can credit us | Yes, through your browser or the partner’s settings |
You can block or delete cookies in your browser settings. Blocking strictly necessary cookies may stop parts of the site working.
Advertising
We may show ads served by third-party networks such as Google. These partners may use cookies to show ads based on your visits to this and other websites. Where required by law, these cookies are only set after you consent. You can learn more and opt out of personalized advertising at Google’s Ads Settings and at www.aboutads.info.
Affiliate links
Some links to brokers, prop firms and software providers are affiliate links. If you click one and sign up, we may earn a commission. The partner — not us — controls any data you give them on their website, under their own privacy policy. See our affiliate disclosure.
Third-party services
We rely on service providers to run the site, including our website host (Webflow), font delivery (Google Fonts) and, where enabled, analytics and advertising providers. They process data on our behalf or as independent controllers under their own privacy policies. Some providers are based outside the UK and EU; where data is transferred internationally, we rely on appropriate safeguards such as standard contractual clauses.
How long we keep data
- Newsletter subscribers: until you unsubscribe, plus a short period to make sure we honor the request.
- Emails you send us: up to 24 months, unless needed longer to resolve an issue.
- Logs and analytics: according to our providers’ retention settings, typically 14 to 26 months.
Your rights
Depending on where you live, you may have the right to:
- access the personal data we hold about you;
- correct or delete it;
- object to or restrict how we use it;
- withdraw consent at any time (for example, by unsubscribing);
- receive a copy of your data in a portable format;
- complain to your data protection authority (in the UK, the Information Commissioner’s Office).
California residents have the right to know what personal information is collected, to request deletion, and to opt out of the “sale” or “sharing” of personal information for cross-context behavioral advertising. We do not sell personal information. You can opt out of personalized ads through the cookie settings and the industry opt-out tools above.
To exercise any right, email hello@tradingformula.com. We will respond within the time required by law, usually 30 days.
Children
This website is intended for adults. It is not directed at anyone under 18, and we do not knowingly collect personal data from children.
Security
We use a reputable host with encrypted (HTTPS) connections and limit access to subscriber data. No method of transmission or storage is completely secure, but we take reasonable steps to protect your information.
Changes to this policy
We may update this policy as the site or the law changes. The date at the top shows when it was last updated. Significant changes will be highlighted on this page.
Contact
Questions about privacy: hello@tradingformula.com. See also our terms of use and contact page.
Last updated